Piwik

Piwik is the successor to phpMyVisites. Under the direction of Matthieu Aubry, Piwik’s objective is to become a preferred alternative to Google Analytics. This goal has now been achieved thanks to a very active community. And the major technical advances brought online in the late 2013 with the new 2.0 version.

The challenge is still there, but it must be said that the solution's beginnings appear promising.

In just a few clicks, users can access graphs of the most recent visits and all of the key indicators tracked on a daily/weekly/monthly/annual basis. Naturally, the interface is completely customisable. Other views include visit durations, visitor browsers, visitor countries/regions, a list of keywords used in search engines, a list of external sites and campaigns, search engine rankings, a distribution of visits by time zone, objectives tracking, geographic distribution and more. 

But additional, more professional functionalities have also appeared in recent months: e-commerce tracking, personalised variables, internal search engine tracking, page transitions, visitor logs etc. As a result, the tool has been adopted on a very large scale (more than 1,000,000 websites, in 150 languages).

It is distributed under the GPL v3 and has been translated into more than 40 languages.

Piwik is built on LAMP architecture and boasts a system of plug-ins (marketplace), an API and an interface that is very user-friendly thanks to its use of Ajax (Twig for the new system of templating).